Park City's traffic problems aren't going to improve by building more infrastructure just to accommodate cars. It only encourages more driving.  At some point, people need to take responsibility and change their behavior by trading out their cars for bikes and using public transport to its full capacity, and that goes for residents, visitors and employees.

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BIKE SATURDAYS is an ongoing, year-round promotion. It integrates health-enhancing choices into transportation policy that has the potential to save lives by reducing and preventing bicycle-motor-vehicle-related injury and deaths, improving environmental health while stimulating economic development, and ensuring access for everyone by removing the FEAR FACTOR of biking on city streets.  

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PART I: The Saturday Ride

  • Not a race, or any form of competition
  • Held weekly 
  • The purpose is to familiarize trail systems, trail etiquette, and safety
  • The target audience are those who own bikes but rarely ride them and are part of the majority who feel it's unsafe to ride city streets.
  • Each ride is sponsored by a local business
  • No fees to sponsor the ride, or to participate
  • Sponsor own ride date can promote anyway desired

PART II: Bike, Walk, Bus to Work

Fewer than 4% of Americans walk or bike to work.

Here's how to change that.


  • Any day an employee bikes or walks to work (school) points are awarded

  • Points are converted to awards, prizes, and other incentives.​

  • Points are tabulated monthly​​

    • Bike 15 points (doubled during the winter months)

    • Walk 10 points (doubled during the winter months)

    • Public Transportation 5 points

  • Double points when participating in a BIKE SATURDAYS ride event

  • STRAVA to keep them honest.


PART III: Merchant Incentives

Encourages residents and visitors to travel by bike and to patronize local businesses. Participating businesses place a special BIKE SATURDAYS decal in their storefront which lets customers know they are participating in the program and are offering discounts."

  • No fees to participate

  • Decals provided

  • Discounts and other incentives at the discretion of the merchant